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Read bridal magazines and check Internet websites for discount or wholesale bridal services that order gowns from designers for about 25 percent less than they cost at bridal salons. The drawbacks: You'll have to find your own seamstress to do alterations, and you won't have salon service. The pluses: You'll save money and/or be able to have the dream gown that you might not otherwise be able to afford.
Investigate renting a bridal gown. Rental gowns have usually only been worn once, and you can find a more expensive gown than you'd want to buy at literally a fraction of the cost. The drawbacks: You might not want to wear a previously worn gown, and you won't have a wedding gown to pass on to your own daughter, an almost moot point since only 4 percent of brides today wear their mother's wedding gown. The pluses: You won't have to devote precious storage space to keeping a gown you'll probably never wear again anyway. And, of course, you've spent less.
Other thrifty alternatives:
- Buy a once-used bridal gown at a secondhand or vintage clothing store. You can find real gems at these stores, one-of-a-kind designer and vintage gowns that have been worn only once.
- Make your own gown or have a seamstress relative of friend make it for you. Bridal sewing patterns are as up-to-date as the latest looks.
- Choose less traditional attire, such as a simple tea-length evening dress or a white suit.
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